Is a recession impacting your interior design business? Or maybe you’re worried about when it might hit you? Perhaps you’re even wondering if it’s safer to jump back into a 9-to-5 while those jobs are still available. Economic downturns can be scary for any small business owner, and interior designers are no different. When uncertainty …
In today’s world, having a website seems like a non-negotiable for any modern business. But is it really? Maybe you’re just starting out and don’t have the skills to build your own site. Or maybe hiring someone is out of your budget. Now, having a website can definitely help grow your home decor business. But …
If you’re looking to stand out in the interior design industry and build a successful home decor business, it’s crucial to understand the needs, concerns, and motivations of your ideal clients. Failing to understand these aspects about your ideal client can manifest in various ways: minimal growth in your Instagram following, low engagement or none …
Starting out as a new interior designer can be an exciting and rewarding experience. But breaking through the noise in a saturated market can be quite the challenge. This is where savvy marketing comes into play. In this blog post, we’ll walk you through strategies to market your new interior design business both with and …
If you are an interior designer, social media provide opportunities to achieve so many goals for your business – creating brand awareness, building trust in your designing skills, finding networking and collaboration opportunities, and, of course, attracting client leads. As one of the most popular social media platforms, Facebook is one of the options available …
When done right, email marketing can help your subscribers feel connected to your brand, pique interest in your services, and even get your subscribers to make the move from just reading your newsletters to booking a discovery call. In this blog post, we will look at the benefits of email marketing, how you can grow …
Getting in a creative rut when it comes to marketing your interior business – especially in the online realm – can cause a lot of frustration when it feels like you have exhausted every avenue. After all, getting stuck can make you feel like your great ideas are all depleted and that there is nothing …
When it comes to home decor marketing and using social media to attract your ideal clients, one of the most powerful content types that you can use is social proof. On average, 88% of consumers rely on user reviews and about 57% of consumers might consider using a business’s service if it has, at the …
Where do you go to find potential clients? Do you use Instagram exclusively as an engagement tool or have you explored other online and offline opportunities as well? To grow your business, you need to always consider all avenues available that you can leverage for possible client relationships. Instagram is a great tool to find …
