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Marketing

Ideal Client Personas & How to Use Them to Grow Your Home Decor Business

If you’re looking to stand out in the interior design industry and build a successful home decor business, it’s crucial to understand the needs, concerns, and motivations of your ideal clients. Failing to understand these aspects about your ideal client can manifest in various ways: minimal growth in your Instagram following, low engagement or none …

Marketing

How To Use Facebook Groups To Market Your Interior Design Business

If you are an interior designer, social media provide opportunities to achieve so many goals for your business – creating brand awareness, building trust in your designing skills, finding networking and collaboration opportunities, and, of course, attracting client leads. As one of the most popular social media platforms, Facebook is one of the options available …

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